Comments on: Cross selling and up-selling http://www.alwinhoogerdijk.com/2009/07/01/cross-selling-and-up-selling/ Software Marketing, Adwords, SEO, Email Marketing, A/B Split testing Wed, 28 Jul 2010 10:28:30 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: New Collectorz.com shop page « AlwinHoogerdijk.com http://www.alwinhoogerdijk.com/2009/07/01/cross-selling-and-up-selling/comment-page-1/#comment-1759 New Collectorz.com shop page « AlwinHoogerdijk.com Mon, 05 Apr 2010 17:40:04 +0000 http://www.alwinhoogerdijk.com/?p=438#comment-1759 [...] have already posted about my upsell interstitial page a while ago, which was the first page I based on the new back-end classes. This long Easter weekend [...] [...] have already posted about my upsell interstitial page a while ago, which was the first page I based on the new back-end classes. This long Easter weekend [...]

]]> By: Thomas Holz http://www.alwinhoogerdijk.com/2009/07/01/cross-selling-and-up-selling/comment-page-1/#comment-747 Thomas Holz Wed, 22 Jul 2009 10:12:18 +0000 http://www.alwinhoogerdijk.com/?p=438#comment-747 Hi Alwin, I finished my AB-testing with a shopping-page very similar to yours. But the results weren't so good. Depending on the test run (I tried 2 variations), the new version made either "slightly less" sales or "50%" less (which I quickly stopped of course). Strangly enough the worse version only differed by the added money-back-guarantee image. Perhaps another case of "too many options". So it didn't work for me, but it still was interesting and I'll be trying other things instead. ;-) Thomas Hi Alwin,

I finished my AB-testing with a shopping-page very similar to yours. But the results weren’t so good. Depending on the test run (I tried 2 variations), the new version made either “slightly less” sales or “50%” less (which I quickly stopped of course). Strangly enough the worse version only differed by the added money-back-guarantee image.

Perhaps another case of “too many options”. So it didn’t work for me, but it still was interesting and I’ll be trying other things instead. ;-)

Thomas

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