In March 2010, motivated by the Facebook session of Perry Marshall’s Maui seminar, I created a Facebook fan page for Collectorz.com.
I had no idea what to expect. But it appears that a large part of our audience (home users) are on Facebook.
Now, 10 months later, the Collectorz.com page on Facebook has almost 12,000 fans and it has proven to be a great new way to communicate with our customers.
Here’s a quick post on the why and how of Facebook fan pages for software. More »
We have been at the top of the Google search results for most relevant keywords for a long time. For some keywords, like “dvd database”, we were even listed at the #1 position. Until this week….
Really, who buys software on CD nowadays?
If you are developing and selling iPhone apps, you may have been wondering: Should I create Android versions?
This week, Yahoo Search Marketing has finally merged into Microsoft AdCenter.
Through the years I have been experimenting with many different landing page designs and layouts. And there is one factor that’s consistently proving to improve conversion rates.
Over the years, since 1996, we have been using quite a few different payment processors. I started out on Compuserve, quickly followed by: SWREG, Digibuy, RegNow, Plimus, eSellerate, PayPal and RBS WorldPay. PayPal has been a constant for many years, as we have always offered it as an extra payment method, through our own PayPal account.
In about 3 weeks, on Saturday November 6, I will be speaking at the
So we have decided to sponsor the “

