Posts Tagged ‘paid upgrades’

Upgrade week – the results

Monday, May 17th, 2010

Music Collector logoLast week, I told about our Upgrade Week, during which we had a reduced upgrade fee for Music Collector ($14.95 instead of $24.95).
On Tuesday I emailed all old-version users about the offer, then on Saturday I sent out a short “2 days left email”.
Yesterday, was the last day of Upgrade Week, so the results are in.
More »

Tags: , , ,
Posted in Email Marketing | 2 Comments »

Upgrade week

Tuesday, May 11th, 2010

Music Collector logoIt’s been over a month since I emailed all Music Collector 8.x users about our “Vee Nine” upgrade. So time to try and pull in some more upgrade sales. This time I am doing an “Upgrade week”, during which we have a reduced upgrade fee for the rest of the week (valid through Sunday May 9). We have done upgrade weeks before and the urgency of the nearby end-date really helps to generate a lot of upgrades. More »

Tags: , ,
Posted in Email Marketing | No Comments »